Why is Injeanious misspelled?

The original “Injeanious” store is obviously a play on the word, “ingenious.” We started out as a denim based store and still operate with that in mind. However, twenty years later we have discovered underwear and swimwear have become big commodities in our community and with all men most everywhere. Many people now think of us as “that store with a lot of underwear” and they are right. We carry brands from all over the world with all shapes, cuts, and colors: tighty-whities don’t cut it with us. Striving to make the store fun, sexy and interesting is our challenge nowadays. I think we do a pretty good job at that.